Calm Up &
Tense Down

The Complete Guide to Posture Release Imagery

Calm Up & Tense Down is an invitation to see your body and your self-image in a new way.
On these pages, you will find over 200 illustrations and just as many pages that explore how posture is not just physical, but deeply connected to your imagination, your ancestry, and your personality.

Book Details

  • Title: Calm Up & Tense Down

  • Author: John August Appleton

  • Format: Softcover

  • Size: 7 x 10 inches

  • Length: 202 pages

  • Illustrations: Over 200 original drawings

Note about the e-book

Currently, the e-book is available in the .pdf format. It is easier to read on a larger screen. An e-reader (.epub) version currently in production. 
If you purchase the e-book, you will be alerted when the .epub version is available to you at no extra charge. 

Choose Your Format

Paperback

$64.95

Ebook (PDF)

$34.95

Possible Questions

Calm Up & Tense Down

What’s included in the book?

The book contains a collection of imagery exercises, drawings, and explanations of the principles behind PRI. It’s both practical and conceptual, something you can return to again and again.

Is the book for beginners or advanced students?

It’s written so anyone can start, but it also goes deep. Beginners will find simple entry points, while advanced students of movement, posture, or somatics will discover many new ideas and techniques to work with.

Is there a digital version available?

Yes, there is an e-book version in PDF format. 

Sales & Ordering

Do you ship internationally?

Yes, we ship worldwide. Shipping times vary depending on where you live.

What payment methods are accepted?

We accept major credit cards and other common payment methods at checkout.

How long does shipping take?

The books are printed on demand by Lulu.com. Production takes between 3-5 days. Most orders within the U.S. arrive within 5–7 business days after shipping. International orders take longer. You’ll receive tracking details once your order is shipped.

What’s your return/refund policy?

If your book arrives damaged or there’s a problem with your order, please contact us. We’ll make it right.

You can see more details here:
https://posturereleaseimagery.org/refund_returns

© 2025 Posture Release Imagery